About us
AI-native growth, from the ground up.
Factor is an AI-native growth studio. We build intelligent systems, operating leverage, and executional depth for companies that want growth to become a durable advantage.
$65M+
Revenue generated
8.7X
Avg partner growth in Y1
4.2 mos
To add incremental $1M
21X
Highest single-month ROAS
How we work
What drives us
The principles behind every decision we make.
Alignment
Revenue share means we grow when you grow. Our incentives are identical to yours — we only win when the numbers move.
Ownership
We embed as operators, not consultants. We own execution end to end and stay accountable for results, not deliverables.
Speed
Most partners are live within 1–3 weeks. We move fast because every system is already built — we deploy infrastructure, not build from scratch.
Leverage
AI and automation multiply every input. One person with the right systems outperforms a team of ten without them.
Precision
Every decision is informed by data — not intuition. We measure everything, test constantly, and double down on what works.
Simplicity
Complex problems don't need complex solutions. We strip away what doesn't work and focus resources on the highest-leverage moves.
Meet the operators
A small team of growth engineers, operators, and builders.
Ace Wu
CEO
Zoë Wu
CMO
Kevin Teng
COO